Happy Honda Day

Businesses need to be inventive if they are to maintain customer loyalty. It's not enough to just send Christmas cards or, as one Ford dealership did to Monica, flowers (I tried to pretend they were from me but couldn't pull it off). No, now they've branched out into delicacies.



Monica's Honda Jazz was one-year-old this week and through the letter box popped this birthday cake. We haven't tried it yet but we may once I've found out what E500, E471, E260, E262, E405, E413, E422, E202, E171, E172, E153, E104, E135, E122, E124, E131, E132, E110, E102, E155, and E129 do. The last thing I need is to become hyperactive.