Danone, a European yoghurt manufacturer amongst other things, are great believers in the use of pseudo-science in adverts. Their latest, for something called 'Activia', is at pains to tell us that, in order to find out about feminine digestive problems, they spoke to 'real' women.
'Real' women?
What were the alternatives then?
Mannequins? Blow-up dolls? Pamela Anderson?
3 comments:
Would real women drink real ale?
If real men bought a round, they certainly might.
Any woman of taste and discernment would relish a drop - we'll have to send you some, Bluesmama
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